The impact of behaviors and skills of tour guides in guiding tourist groups.

African Journal of Hospitality, Tourism and Leisure

Dr. Issam Mohammad Al Makhadmeh¹  Dr. Bashar M. Al Najdawi²  Dr. Mohammad Shabeb Kassawnh³  Dr. Hakam S. Shatnawi⁴ 

[1] Al-Balqa Applied University Tourism Management Department Ajloun College, Ajloun City, Jordan ;Head of Hotel Management & Tourism Sciences Department Al-Balqa Applied University Hotel Management & Tourism Sciences Department Aqaba University College, Aqaba City, Jordan;Head of Tourism Management Department Al-Balqa Applied University Tourism Management Department Ajloun College, Ajloun City, Jordan ;Yarmouk University Hotel Management Department Yarmouk University, Irbid City, Jordan ;

关键词: Tour guide;    tourism;    tourist groups;    Jordan;    quality experience;   

DOI  :  

来源: DOAJ

【 摘 要 】

The aim of this study was to reveal the impact of the tour guide's behaviors and skills in guiding tourists groups in an efficient manner. To achieve the aim of the study, a random sample of (117) tour guides were selected and the descriptive approach was applied for the purposes of this study, where the researcher prepared a questionnaire consisting of (25) paragraphs divided into two fields: the behaviors and the skills of the tour guide.After confirming the reliability and stability of the tool it was applied to the sample where the results showed that the behaviors of the tour guides do have an impact on guiding tourist groups, as do their skills. The results indicated that there were statistically significant differences due to the impact of experience and training on the behaviors of the tour guides, while no statistically significant differences were found due to either their experience or training in the skills of a tour guide in guiding tourist groups. The originality of the research is clear given the Jordanian context. In light of these results, the researcher recommended the necessity to prepare evidence which enhances the skills of tour guides and also advises that training courses be conducted to increase the efficiencies of a tour guide’s knowledge and skills . such steps will hopefully Jordanian the sustainability of promote the roup satisfaction and ultimately lead to greater tourist g industry tourism.

【 授权许可】

Unknown