期刊论文详细信息
| Journal of Business Economics and Management | |
| Societal ethics and legal system facing contemporary marketing strategies: An Australian insight | |
| John Saee1 | |
| [1] Professor of International Business and Academic Leader ‐ International Business and Languages Department ‐Faculty of Business and Enterprise , Swinburne University of Technology , Australia ; | |
| 关键词: Business Ethics; Advertising; Promotions; Law; Consumerism; Environment; | |
| DOI : 10.3846/16111699.2005.9636108 | |
| 来源: DOAJ | |
【 授权许可】
Unknown
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