Trends in development of technologies at hospitality business in the conditions of economy digitalization

Научный вестник Южного института менеджмента

V. A. Khareva¹  O. V. Voronova¹ 

[1] Peter the Great St. Petersburg Polytechnic University;

关键词: hospitality;    tourism;    digitalization;    information technology;    digital marketing;    hotel business;    hospitality industry;   

DOI  :  10.31775/2305-3100-2019-4-98-102

来源: DOAJ

【 摘 要 】

This article discusses trends in development of technologies at hospitality business in the conditions of economy digitalization. At the current time economy digitalization of the Russian Federation significantly affects hospitality industry, in particular, hotel automation associated with the use of modern technologies that improves the quality of customer service. This research focuses on such technologies as artificial intelligence, blockchain, augmented reality technologies, cloud technologies, analysis of speech scripts, face recognition technologies, voice assistants, and many others.The results of the study show that despite the fact that hotel business is successfully mastering modern digital technologies, only fulfillment of continuous data collection, processing, analysis and aggregation will allow the hospitality industry management to achieve one of their main goals, which is to better understand their customers and interact with them.

【 授权许可】

Unknown