The Simulation Modeling of Anti-Crisis Sustainability of Enterprise in the Competitive Environment

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Dzhereliuk Iuliia O.¹  Savina Galina G.² 

[1] Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of Management and Marketing, Kherson National Technical University ;Doctor of Sciences (Economics), Professor, Pro-rector, Kherson National Technical University;

关键词: competitive position;    anti-crisis sustainability;    simulation model;    scenario approach;    system support;    desired scenario;   

DOI  :  

来源: DOAJ

【 摘 要 】

The article is aimed at studying the issue of simulation modeling of competitive position according to the level of anti-crisis sustainability and the level of system provision of anti-crisis sustainability of enterprise in the competitive environment. The scientific-methodical approach is developed, allowing to form analytical parameters of anti-crisis sustainability of enterprises in two informative aggregates: indicator of competitive position according to the level of anti-crisis sustainability of enterprise and indicator of the level of system provision of anti-crisis sustainability of enterprise. A practical technology of simulation modeling and scenario approach is presented in terms of formation of competitive position according to the level of anti-crisis sustainability and system provision of anti-crisis sustainability of enterprise, including setting of tasks and building a simulation model. A visualization of the simulation model of the competitive position according to the the level of external anti-crisis sustainability and the level of system provision of the external anti-crisis sustainability of enterprise is provided with graphical means of the СКМ Maple. It is substantiated that the use of simulation modeling and scenario approach results in increasing the opportunities for the activities of enterprises and allows to strengthen their positions in the competitive environment.

【 授权许可】

Unknown