The purpose of this research is to improve the existing tools used to measure global companies’ corporate social responsibility (CSR) by creating a new framework to measure CSV. The new framework consists of the two dimensions from Moon et al.’s (2011) typology of corporations: ;;ethics” and ;;strategy.” The ;;ethics” dimension consists of: (1) Governance, (2) Workplace, (3) Society, and (4) Environment and climate change. The ;;strategy” dimensions comprises of Moon et al.’s (2011) extension of Porter and Kramer’s Creating Shared Value: (1) Defining core competence, (2) redefining productivity in the value chain, (3) reconceiving comprehensive targets, and (4) enabling local or global cluster development. The research concludes with a case study analyzing the 2010 top 10 Fortune 500 U.S. companies’ CSR and CSV activities against the new framework.
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How to Measure Creating Shared Value (CSV): From Corporate Social Responsibility (CSR) Indices to CSV Index