Cigarette smoking has been identified as the most important source of preventable morbidity and premature mortality worldwide (American Lung Association, 2002). Statistics show that youth who do smoke report having their first cigarette while in the middle school (Eissenburg & Balstar, 2000). This project helps expand current knowledge of adolescent smoking prevention programs by demonstrating and understanding of the preference of adolescents (acceptability of web as medium) and the presentation (appealing design elements). A qualitative usability study was conducted using focus groups. Results found that the Internet is a good choice for delivery of a prevention program due to its accessibility, including the availability in most schools. By using this non-traditional approach, health education and promotion needs to work in parallel with the following: school, parent and/or guardian with the following: school, parent and/or guardian, and community. This will assist in the future direction of health education programs delivered via the Internet.
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Acceptability and Appeal of a Web-based Smoking Prevention Intervention for Adolescents