开放图书详细信息
Frontiers Research Topics
Perception of visual advertising in different media: from attention to distraction, persuasion, preference and memory
Jaana Simola ; Jukka Hyona ; Jarmo Kuisma
keywords: advertising;    Eye Movements;    Attention;    Memory;    ad format;    animation;    Internet;    media;   
Publisher: Frontiers Media SA
Subject:生理学
瑞士
【 授权许可】

CC BY   

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