开放图书详细信息
Frontiers Research Topics | ||
Perception of visual advertising in different media: from attention to distraction, persuasion, preference and memory | ||
Jaana Simola ; Jukka Hyona ; Jarmo Kuisma | ||
keywords: advertising; Eye Movements; Attention; Memory; ad format; animation; Internet; media; | ||
Publisher: Frontiers Media SA | ||
Subject:生理学 | ||
瑞士 |
【 授权许可】
CC BY
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Perception of visual advertising in different media from attention to distraction, persuasion, preference and memory.jpg | 9KB | Image | download |
Perception of visual advertising in different media from attention to distraction, persuasion, preference and memory.PDF | 12659KB | Image | download |
【 图 表 】
Perception of visual advertising in different media from attention to distraction, persuasion, preference and memory.PDF
Perception of visual advertising in different media from attention to distraction, persuasion, preference and memory.jpg