Strategies of Dacia Renault on international markets

Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences

关键词: Global strategy;    International markets;    Emerging markets;    Sustainable development;    Recyclable product;   

DOI  :  

来源: DOAJ

【 摘 要 】

Sustainable development is one of the main axes of action of the Renault Group. This means that a company should not only be concerned by its profitability and growth, but also by the impact of its actions on the environment and society. The company must be attentive to the concerns of civil society, where NGOs are the true spokespersons. This is the philosophy of the Dacia Renault company.

【 授权许可】

Unknown