期刊论文详细信息
Business: Theory and Practice | |
The major principles of evaluating total value and competitiveness of services | |
Algis Žvirblis1  | |
[1] Vilnius Gediminas Technical University, Saulėtekio al. 11, LT-10223 Vilnius, Lithuania; | |
关键词: specific services; total value; competitiveness; competitive advantage; factors; components; marketing management; | |
DOI : 10.3846/btp.2007.13 | |
来源: DOAJ |
【 授权许可】
Unknown