期刊论文详细信息
Frontiers in Psychology | |
Understanding the Dark Side of Online Reviews on Consumers' Purchase Intentions in E-Commerce: Evidence From a Consumer Experiment in China | |
Xiangdong Shen1  Junbin Wang2  Yurong Gao3  Xiaojun Fan3  | |
[1] Business School, Changshu Institute of Technology, Changshu, China;Business School, Changshu Institute of Technology, Changshu, China;School of Management, Fudan University, Shanghai, China;School of Management, Shanghai University, Shanghai, China; | |
关键词: consumer experiment; online reviews; information inconsistency; product type; purchase intention; online word-of-mouth; | |
DOI : 10.3389/fpsyg.2021.741065 | |
来源: Frontiers | |