Determinants of attitude and buying intention of organic milk

Mljekarstvo

Kovačić, Damir¹  Faletar, Ivica¹  Cerjak, Marija¹ 

[1] Agronomski fakultet Sveučilišta u Zagrebu, Svetošimunska cesta 25, 10000 Zagreb, Hrvatska

关键词: organic milk;    attitude toward buying;    buying intention;   

DOI  :  

学科分类：工程和技术（综合）

来源: Hrvatska Mljekarska Udruga

【 摘 要 】

The consumption of organic milk is increasing rapidly. However, the behaviour of organic milk consumers is still not enough investigated. The purpose of this study was to determine variables which influence the attitude towards organic...

【 授权许可】

Unknown