期刊论文详细信息
Journal of Governance and Regulation | |
TRUST AND COMMUNICATION AS PREDICTORS OF CUSTOMER SATISFACTION IN BUSINESS-TO-BUSINESS RELATIONSHIP MARKETING IN THE SOUTH AFRICAN CEMENT MANUFACTURING INDUSTRY | |
关键词: South African Cement Industry; Relationship Marketing; Communication; Trust; Satisfaction; Business-to-Business; | |
DOI : 10.22495/jgr_v4_i2_c1_p2 | |
学科分类:社会科学、人文和艺术(综合) | |
来源: Virtus Interpress | |