Modern Product Image Design from the Perspective of Corporate Culture

2019 7th International Forum on Industrial Design

工业技术（总论）

Yao, Guidan^1

Huaqiao University, Quanzhou, Fujian

362021, China^1

关键词: Breakthrough point;    Corporate culture;    Design Principles;    Product images;   

Others  :  https://iopscience.iop.org/article/10.1088/1757-899X/573/1/012094/pdf
DOI  :  10.1088/1757-899X/573/1/012094

学科分类：工业工程学

来源: IOP

【 摘 要 】

Corporate culture is playing an increasingly important role in today's society and has drawn attention from all walks of life. From the perspective of corporate culture, the article analyzes the relationship between corporate culture and modern product image design, and discusses the relevant content of corporate culture into modern product image design principles. The purpose is to reflect the value of corporate culture by studying the mutual integration of corporate culture and modern product image design, so that the product has its own characteristics, advanced nature, and the times, exploring the breakthrough point of modern product image design, promoting the design of modern product image in China, bringing new opportunities and challenges for the design of modern product image in China, and bringing different experiences to the public.