科研项目详细信息
Interest Free Financing: A Promotional Tool To Seduce The Liquidity-Constraint Consumer | |
Bauer Johannes | |
Institution abroad - IACH | |
keywords:marketing; consumer behavior; behavioral decision making; consumer credit; pricing; sales promotion | |
keywords: | |
Subject:社会科学、人文和艺术(综合) | |
瑞士|英语 | |
2011至2011 | |
Source: 瑞士国家科学基金会 | |
Link: http://p3.snf.ch/Pages/DataAndDocumentation.aspx |