科研项目详细信息
Interest Free Financing: A Promotional Tool To Seduce The Liquidity-Constraint Consumer
Bauer Johannes
Institution abroad - IACH
keywords:marketing; consumer behavior; behavioral decision making; consumer credit; pricing; sales promotion
keywords:
Subject:社会科学、人文和艺术(综合)
瑞士|英语
2011至2011
Source: 瑞士国家科学基金会
Link: http://p3.snf.ch/Pages/DataAndDocumentation.aspx