This project sets out to understand the Chinese press within a regional context during the post-Mao reform era. As an extension of the Party press, post-Mao popular newspapers grew from within the Party-state bureaucracies in response to the economic and social reform since the late 1970s and early 1980s. Foregrounded by the history of Southern Weekend [Nanfang Zhoumo], a news weekly based in Guangzhou yet with national influence especially since the late 1990s, the study aims to examine how popular newspapers have explored the forms and politics of their journalism under new historical conditions. For each period of development, the project worked to locate the key transformations of the Guangzhou press, and then characterized the journalistic paradigm of Southern Weekend in reference to the sources of change. It presents a journalism history of what I call the "Party-popular" expanding from cultural to social and political realms in the post-Mao Chinese society.
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Popular newspapers in post-Mao Guangzhou: toward a social history of Southern Weekend, 1984-2010