Trade facilitation connects economiesand provides opportunities for business growth. However, thenational agencies involved in trade often have differentobjectives, lack coordination with peer agencies in othercountries because of different national priorities, highworkloads, and absence of platforms to consult with eachother. Such a divergence of interests is a challenge whenthe goal is to address, and seek consensus on, trade issueson the regional level, while undertaking capacity buildingand reform activities at the country level, all with theobjective to benefit the private sector. The InternationalFinance Corporation (IFC) Western Balkans trade logisticsproject faced this challenge. In addition, the project wasconstrained by limited financial resources, so marryingeffectiveness and efficiency was key to achieving results.This smart lesson summarizes lessons learned from theproject implementation.
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