How Much Does It Matter How Sick You Get? Consumers' Responses to Foodborne Disease Outbreaks of Different Severities

Fred Kuchler

United States Department of Agriculture

关键词: comparative risks;    demand;    Salmonella;    Listeria;   

RP-ID  :  ERR-193

学科分类：农业科学（综合）

美国|英语

来源: United States Department of Agriculture Publications

【 摘 要 】

Evidence points to consumers reacting after a 2011 recall of cantaloupe due to listeriosis. Expenditures on cantaloupe were $3.9 million (6-7 percent) lower than normal and cantaloupe purchases were 6.2 million pounds lower over a 4-week period. A year later, when Federal health officials recalled some cantaloupe for Salmonella contamination, consumer response was more muted.