The Use of an Internet of Things Data Management System Using Data Mining Association Algorithm in an E-Commerce Platform

卷:35

Article

关键词: NEURAL-NETWORK MODEL;    REGRESSION-MODEL;   

DOI  :  10.4018/JOEUC.322553

来源: SCIE

【 摘 要 】

The development of e-commerce has greatly changed the development of social retail formats. Business-to-consumer (B2C) e-commerce model is important. Due to the characteristics of high consumer trust and commodities dominated by electronic products and brand commodities, the income and profits generated are also very considerable. Therefore, the major e-commerce giants have increased the development of B2C formats. Logistics service capability and level have become an important driving force for the development of B2C e-commerce. How to optimize the inventory of B2C e-commerce and realize the organic balance between the economy and service capacity of the whole logistics chain has become a very urgent problem faced by major e-commerce giants. From the perspective of big data, first, the overview of the dataset used is analyzed based on the real operation data of a business to consumer (B2C) e-commerce platform.