Travel intention during the COVID-19 epidemic: The influence of institutional and interpersonal trust

Frontiers in Psychology

article

Wenyong Li¹  Gang Chen²  Lunwen Wu¹  Yanling Zeng¹  Jing Wei¹  Yao Liu³ 

[1] School of Business Administration, Faculty of Business Administration, Southwestern University of Finance and Economics;School of Business, Anhui University of Technology;School of Business Administration, Sichuan Vocational College of Finance and Economics

关键词: Institutional trust;    interpersonal trust;    travel intention;    Health risk perception;    Safety self-efficacy;    psychological resilience;   

DOI  :  10.3389/fpsyg.2022.1015900

学科分类：社会科学、人文和艺术（综合）

来源: Frontiers

【 摘 要 】

The global pandemic, COVID-19, has dealt a heavy blow to the tourism industry. Therefore, exploring the mechanisms influencing travel intention in the post-epidemic era can help provide management insights for the recovery of the travel market. Relying on the logic of social cognition theory, we conducted an empirical analysis from the perspective of trust and found that institutional trust and interpersonal trust can positively predict travel intention in the context of the epidemic, while travelers' health risk perception and safety self-efficacy mediate the relationship between trust and travel intention. Moreover, we verified the moderating role of tourists' psychological resilience. Further, the study confirms that China’s active prevention policy not only reduces the physical health harm caused by the epidemic, but also effectively increases individuals’ institutional trust in a proactive government. Through China's active anti-epidemic policy, individuals were able to counteract the negative impact of the COVID 19 epidemic on their travel intention. Further, theoretical and practical implications are discussed.

【 授权许可】

CC BY