Confucius Culture Values in Supporting the Performance of Chinese Ethnic Small and Medium Traders

International Journal of Entrepreneurship and Business Development: IJEBD

article

Poedjijanto Poedjijanto¹  Ujianto Ujianto¹  Mulyanto Nugroho¹ 

[1] Doctors of Economics, Universitas 17 Agustus 1945 Surabaya

关键词: Business Ethics;    Chinese Ethnic Small and Medium Traders;    Confucian Cultural Values;    Entrepreneurial Orientation and Business Performance;    Work Ethic;   

DOI  :  10.29138/ijebd.v6i3.2222

来源: LPPM of Narotama University Surabaya

【 摘 要 】

Purpose: The success of the Chinese, especially in the northern coastal areas of East Java province inconducting trading business, has almost the same mental attitude, namely the courage to take risks, never giveup, speed and high flexibility. On this basis, the authors want to research and study further about the influenceof Confucian cultural values on entrepreneurial orientation through business ethics and work ethic and theirimpact on the business performance of small and medium ethnic Chinese traders in the northern coastal area ofEast Java Province which includes the District of Tuban, Lamongan Regency, Gresik Regency, Surabaya City,Sidoarjo Regency, Pasuruan Regency and City with a total population of 138,842 with a sample according toSlovin amounting to 400 small and medium ethnic Chinese traders.Design/methodology/approach: To test the hypothesis, the analytical technique used is SEM (StructureEquation Modeling), with statistical software.Findings: The results showed that there was a significant influence of Confucian Cultural Values on BusinessPerformance for Small and Medium Ethnic Chinese Traders in the North Coast Region of East Java Province.Practical implications: The existence of this research is expected to change the mindset of small and mediumtraders to be able to improve their business performance and local governments in conducting businessdevelopment through Confucian cultural values as a reference.

【 授权许可】

Unknown