COMPARING HUNGARIAN AND TUNISIAN GUEST PREFERENCES FOR SUSTAINABLE HOTEL ATTRIBUTES

Geo Journal of Tourism and Geosites

article

Katalin ÁSVÁNYI¹  Hager CHAKER¹ 

[1] Corvinus University of Budapest, Department of Sustainability Management and Environmental Economics

关键词: sustainability;    CSR;    hotel;    Q-methodology;    Generation Z;    Tunisia;    Hungary;   

DOI  :  10.30892/gtg.46130-1024

学科分类：社会科学、人文和艺术（综合）

来源: Editura Universitatii din Oradea / University of Oradea Publishing House

【 摘 要 】

The aim of the study is to identify the sustainability attributes of hotels preferred by guests and to compare the preferences of Hungarian and Tunisian hotel guests highlighting the similarities and differences. We used Q method to show which of the hotels’ sustainability practices and attributes identified in the literature are the ones that are preferred by the guests. There were two samples: 15 Hungarian and 15 Tunisian guests. Three group of opinions were formed in both cases. The essential attributes are those that have emerged as a common point in both countries' opinion groups. The elements related to the social sustainability pillar play just a small important role among sustainability practices. It is important for a sustainable hotel not only to be environmentally responsible, but also to be holistically sustainable, so it is worth incorporating social considerations, if not as an essential element. For sustainable thinking hotels, it is worth addressing the issue of sustainability and responsibility at a strategic level.

【 授权许可】

CC BY-NC-ND