INTERNATIONAL TOURIST’S PERCEPTION OF THE DESTINATION IMAGE: A STUDY APPLIED TO LUANDA, ANGOLA

Geo Journal of Tourism and Geosites

article

Telma VAN-DUNEM¹  Arnaldo COELHO²  Cristela BAIRRADA³ 

[1] University of Coimbra, Faculty of Economics;University of Coimbra /CeBER, Faculty of Economics;University of Coimbra/CeBER, Faculty of Economics

关键词: tourist perception;    positive and negative emotions;    Luanda;    place identity;    optimal distinctiveness;    authenticity;   

DOI  :  10.30892/gtg.35220-667

学科分类：社会科学、人文和艺术（综合）

来源: Editura Universitatii din Oradea / University of Oradea Publishing House

【 摘 要 】

This investigation aims to study the perception of “foreign” tourists regarding the destination image of Luanda, thus evaluating the impact of place identity, optimal distinctiveness and authenticity on positive and negative emotions and how these emotions can influence satisfaction, affective attachment and the intention to revisit. For the analysis of statistical data, the Structural Equation Model was used. Results were based on a sample of 252 tourists. This research showed that place identity influences positive and negative emotions, while optimal distinctiveness and authenticity only impact the positive emotions of the tourist. It was further evidenced that positive and negative emotions have a positive influence on satisfaction, but only positive emotions have an impact on affective attachment and intention to revisit. This investigation shows how positive and negative emotions may link the tourists’ perceptions when visiting Luanda to the relationship they want to maintain with the city and to their willingness to return.

【 授权许可】

CC BY-NC-ND