Thematic Analysis as a New Culturomic Tool: The Social Media Coverage on COVID-19 Pandemic in Italy

Sustainability

Michelangelo Misuraca¹  Massimo Aria²  Maria Spano²  Corrado Cuccurullo³  Luca D’Aniello³ 

[1] Department of Business Administration and Law, University of Calabria, 87036 Arcavacata di Rende, Italy;Department of Economics and Statistics, University of Naples Federico II, 80126 Naples, Italy;K-Synth Spin-Off, University of Naples Federico II, 80126 Naples, Italy;

关键词: text analytics;    topic detection;    thematic mapping;   

DOI  :  10.3390/su14063643

来源: DOAJ

【 摘 要 】

The COVID-19 pandemic influenced people’s everyday lives because of the health emergency and the resulting socio-economic crisis. People use social media to share experiences and search for information about the disease more than before. This paper aims at analysing the discourse on COVID-19 developed in 2020 by Italian tweeters, creating a digital storytelling of the pandemic. Employing thematic analysis, an approach used in bibliometrics to highlight the conceptual structure of a research domain, different time slices have been described, bringing out the most discussed topics. The graphical mapping of these topics allowed obtaining an easily readable representation of the discourse, paving the way for novel uses of thematic analyses in social sciences.

【 授权许可】

Unknown