期刊论文详细信息
African Journal of Hospitality, Tourism and Leisure | |
Repositioning the Swellendam Municipal Area as a Tourist Destination: Trends, Destination Marketing and Place Branding | |
Ronnie Donaldson1  Mariette Du Toit-Helmbold2  Annareth Bolton2  | |
[1] Department of Geography and Environmental Studies, Faculty of Arts and Social Sciences, Stellenbosch University;Destinate (Destination Management and Tourism Marketing Agency); | |
关键词: tourism branding; tourism marketing; western cape; overberg region; visitor survey; swellendam; | |
DOI : https://doi.org/10.46222/ajhtl.19770720-180 | |
来源: DOAJ |
【 授权许可】
Unknown