期刊论文详细信息
Journal of Competitiveness | |
Customer Relationship Management Approach and Student Satisfaction in Higher Education Marketing | |
Jeje Olumide Emmanuel1  Ogunnaike Olaleke Oluseye1  Borishade Taiye Tairat1  | |
[1] Covenant University; | |
关键词: Customer relationship management; Student Satisfaction; Student Lifecycle Management; Parent Relationship Management; | |
DOI : 10.7441/joc.2014.03.04 | |
来源: DOAJ |
【 授权许可】
Unknown