期刊论文详细信息
African Journal of Hospitality, Tourism and Leisure | |
The Prevalence of Market Segmentation Research in the Tourism Industry in Africa | |
Hennie Visser1  | |
[1] Unisa Graduate School of Business Leadership; | |
关键词: marketing strategy; market segmentation; research; tourism industry; african context; | |
DOI : https://doi.org/10.46222/ajhtl.19770720-114 | |
来源: DOAJ |
【 授权许可】
Unknown