期刊论文详细信息
Annals of the University of Petrosani: Economics | |
THE ROLE OF THE PUBLIC RELATIONS DEPARTMENTS IN A MANAGEMENT ORGANIZATION | |
ANCA JARMILA GUŢĂ1  | |
[1] University of Petroşani, Romania; | |
关键词: public relations; public relations departments; organization; manager; business management; | |
DOI : | |
来源: DOAJ |
【 摘 要 】
This paper presents the importance of the public relations departments in an organization in the complexity of the current economic and social life. There are presented the main expectations that the management of the organization has from the public relations departments and also the levels of influence that they can exercise against the management.
【 授权许可】
Unknown