Theory of reasoned action for continuous improvement capabilities: a behavioral approach

Revista de Administração de Empresas

Chen Yen-tsang²  João Mário Csillag¹  Janaina Siegler¹ 

[1] ,Fundação Getulio Vargas Escola de Administração de Empresas de São Paulo São Paulo SP ,Brazil

关键词: Behavioral operations;    continuous improvement;    operational capability;    Fishbein and Ajzen's behavioral model;    organizational routines;    Comportamento em operações;    melhoria contínua;    capability operacional;    modelo comportamental de Fishbein e Ajzen;    rotinas organizacionais;    Comportamiento en Operaciones;    Mejoría Continua;    Capability Operacional;    Modelo comportamental de Fishbein y Ajzen;    rutinas organizativas;   

DOI  :  10.1590/S0034-75902012000500006

来源: SciELO

【 摘 要 】

The importance of interaction between Operations Management (OM) and Human Behavior has been recently re-addressed. This paper introduced the Reasoned Action Theory suggested by Froehle and Roth (2004) to analyze Operational Capabilities exploring the suitability of this model in the context of OM. It also seeks to discuss the behavioral aspects of operational capabilities from the perspective of organizational routines. This theory was operationalized using Fishbein and Ajzen (F/A) behavioral model and a multi-case strategy was employed to analyze the Continuous Improvement (CI) capability. The results posit that the model explains partially the CI behavior in an operational context and some contingency variables might influence the general relations among the variables involved in the F/A model. Thus intention might not be the determinant variable of behavior in this context.

【 授权许可】

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