Decision making in the product portfolio: Methods adopted by Brazil’s innovative companies

Dyna

Sérgio Luis da Silva¹  Juliene Navas Leoni¹  Manoel Henrique Salgado¹  Daniel Jugend¹ 

关键词: New product development;    product portfolio management;    decision making.;   

DOI  :  

来源: Universidad Nacional de Colombia

【 摘 要 】

ProductportfoliomanagementisoneoftheleadingcontemporarytrendsininnovationstrategyandRamp;Dmanagement.Thispaperaimstopresentandanalyzemeth...

【 授权许可】

Unknown