期刊论文详细信息
| Materia Socio Medica | |
| The Marketing Mix and Development of Medical Tourism in Shiraz | |
| Tahere Shafaghat1  Ali Keshtkaran1  Zahra Kavosi1  Alireza Jabbari1  Mohammad Kazem Rahimi Zarchi1  | |
| 关键词: Development; Healthcare marketing mix; Health tourism; Iran; Medical tourism; Medical tourists; | |
| DOI : 10.5455/msm.2013.25.32-36 | |
| 学科分类:社会科学、人文和艺术(综合) | |
| 来源: Avicena d.o.o | |
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