期刊论文详细信息
Ingeniería y Ciencia | |
Solution of a simplified advertising model using optimal control techniques | |
Terletskii, Viktor1  Tuchnolobova, Ekaterina1  Vasilieva, Olga2  | |
[1] Universidad Estatal de Irkutsk, Irkutsk, Rusia;Universidad del Valle, Cali, Colombia | |
关键词: advertising model; optimal control; concentrated parameters; Pontryagin maximum principle; | |
DOI : | |
学科分类:工程和技术(综合) | |
来源: Universidad E A F I T | |
【 摘 要 】
In this article we present a simplification of the distributed model of advertising by formulating it as a family of optimal control problems with concentrated parameters. We consider two simplified models: linear and non-linear. Linear model is solved analytically using the maximum principle. To solve non-linear model, we construct a numerical algorithm based on two nonconventional increment formulae for the objective functional.
【 授权许可】
CC BY
【 预 览 】
Files | Size | Format | View |
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RO201911300059666ZK.pdf | 411KB | download |