期刊论文详细信息
| International Journal of Technology | |
| A Study of the Effect of Market Orientation on Malaysian Automotive Industry Supply Chain Performance | |
| Yuhanis Mohd Yusoff1 Hasbullah Ashari2 | |
| [1] Othman Yop Abdullah (OYA) Graduate School, Universiti Utara Malaysia, 06010 Sintok, Kedah, Malaysia;School of Technology Management and Logistics, Universiti Utara Mlaysia, 06010 Sintok, Kedah Malaysia | |
| 关键词: Automotive industry; Market orientation; Supply chain management; Supply chain performance; | |
| DOI : 10.14716/ijtech.v9i8.2749 | |
| 学科分类：工程和技术（综合） | |
| 来源: Universitas Indonesia | |
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