The Role of Fear and Disgust in Predicting the Effectiveness of Television Advertisements That Graphically Depict the Health Harms of Smoking

Preventing chronic disease

Harpa Lind Jónsdóttir¹ 

关键词: Preventing Chronic Disease;    PCD;    CDC;    Mass Media;    Health Promotion;    Primary Prevention;    Public Policy;    Smoking;    Social Marketing;    Television;    Tobacco;    Young Adult;   

DOI  :  10.5888/pcd11.140326

学科分类：医学（综合）

来源: U.S. Centers for Disease Control and Prevention * National Center for Chronic Disease Prevention and Health Promotion

【 授权许可】

CC BY