Shaping the E-Commerce Logistics Strategy: A Decision Framework:

International Journal of Engineering Business Management

AntonioGhezzi¹ 

关键词: e-commerce;    logistics strategy;    logistics problem;   

DOI  :  10.5772/51647

学科分类：工程和技术（综合）

来源: Sage Journals

【 摘 要 】

e-commerce is expected to radically change customers' shopping experiences. Market figures show that even though e-commerce has already taken off, the path to realizing its full potential is still long. In the physical goods segments, the strategic importance of logistics - both as a cost driver and as a service enabler - has been recognised by the majority of companies, but it remains unclear how to adapt the “logistics strategy” to possible forms of the “logistics problem”. This issue is even more important for those Dotcoms that need to design their logistics strategies from scratch.

【 授权许可】

CC BY