Experiences in Conducting Participatory Communication Research for HIV Prevention Globally: Translating Critical Dialog into Action through Action Media

Frontiers in Public Health

Warren Martin Parker¹ 

关键词: action research;    participation;    social and behavior change communication;    communication for social change;    mobilization;    methodology;   

DOI  :  10.3389/fpubh.2016.00128

学科分类：卫生学

来源: Frontiers

【 摘 要 】

ProblemDeveloping communication to support health and well-being of vulnerable communities requires a multifaceted understanding of local perspectives of contextual challenges and potentials for change. While participatory research enhances understanding, robust methodologies are necessary to translate emerging concepts into viable communication approaches. Communicators and change agents need to clarify pathways for change, barriers and enablers for change, as well as the role, orientation, and content of communication to support change. While various approaches to participatory action research with vulnerable communities have been developed, there is a dearth of methodologies that address the formulation of communication concepts that can be applied at scale.

【 授权许可】

CC BY