Contemporary Packaging Design on the Elements of the Republic of China

2019 7th International Forum on Industrial Design

工业技术（总论）

Lu, Wenli^1 ; Chen, Yijin^1 ; Bian, Xiangyang^1

College of Fashion and Design, Donghua University, Shanghai

200051, China^1

关键词: Decorative patterns;    Design styles;    Packaging designs;    Republic of China;   

Others  :  https://iopscience.iop.org/article/10.1088/1757-899X/573/1/012065/pdf
DOI  :  10.1088/1757-899X/573/1/012065

学科分类：工业工程学

来源: IOP

【 摘 要 】

It was a rapid development period of Chinese packaging design in the Republic of China, and its distinctive design style was used to highlight the distinctive style of times. The study classified the styles of packaging applying and analyzed the packaging cases, which is about the elements of packaging design in the Republic of China. It explored the innovative redesigning in contemporary packaging design, such as Calendar Art, Meishuzi, trademark and decorative patterns. This paper generalized the elements of packaging design by analysing the contemporary packaging design and provided reference in design.