The Application Module Design of Three Application Scenes of Intelligent Exhibition

2019 International Conference on Advanced Electronic Materials, Computers and Materials Engineering

无线电电子学;计算机科学;材料科学

Zhang, Jiankang^1 ; Fan, Jiaxuan^1 ; Ni, Xiaowei^1

School of International Economyand Tourism Management, Zhejiang International Studies University, Hangzhou, Zhejiang

310012, China^1

关键词: Application module;    Application scenario;    Business opportunities;    Customer relationship management systems;    Management platforms;    Management systems;    Registration managements;    System integration;   

Others  :  https://iopscience.iop.org/article/10.1088/1757-899X/563/4/042066/pdf
DOI  :  10.1088/1757-899X/563/4/042066

来源: IOP

【 摘 要 】

Intelligent venue, intelligent exhibition and intelligent conventions are three application scenarios of intelligent exhibition. The application module design of intelligent venue includes a basic business module, personalized experience module, system integration module, and people flow value module. The application module design of intelligent exhibition includes builder management system, exhibition customer relationship management system, exhibitor management platform, audience registration management, the system to match business opportunities, exhibition data analysis, etc. The application module design of intelligent conventions includes VIP database, reception service, convention service module, etc. Chinese exhibition enterprises should further explore and practice three application scenarios of intelligent MICE to meet the development needs of new forms of exhibitions.