Formalizing Trust-based Decision Making in Electronic Commerce Transactions

1st International Workshop on Combining Context with Trust, Security and Privacy

Tyrone Grandison ; Han Reichgelt

Others  :  http://CEUR-WS.org/Vol-269/paper2.pdf
PID  :  21109

来源: CEUR

【 摘 要 】

Trust is the cornerstone of traditional business transactions and a lack of trust is one of the main inhibitors on the future growth of ElectronicCommerce. However, trust is a nebulous social construct that is furthercomplicated by its context dependence.Our assertion is that through study ofthe contextual artifacts and the process of trust formation in traditional businesssettings, we can devise a logic-based model that adequately captures theconstructs needed to enable the automated creation of trusted ElectronicCommerce transactions. In this paper, we introduce a model, called E2T2,which enables the creation of trust-based relationships between onlinemerchants and their consumers.